Social Media & Marketing Job Description

Job Title: Social Media & Marketing Specialist

Department: Sales

Work Days: Monday - Friday, 8:30am-5:00pm ~ On-site

Hours: 40 Per Week

Wage Range: $40,000 - $50,000 annually

Responsibilities

There are many responsibilities in this role including but not limited to:

• Gathers and analyzes information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
• Conducts market research, sales forecasting, and strategic planning to assess and ensure the sale and profitability of products.
• Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership.
• Follows the company's innovative strategies to attract customers to the company's brand through various social media platforms and search engine optimization (SEO) techniques.
• Monitors and reports campaign results to management, addressing any questions or concerns.
• Answers customer inquiries via social media platforms and customer service.
• Distributes qualified leads to the sales team.
• Organizes all marketing data for reports
• Developing integrated marketing strategies for seasonal trends in multiple segments .

Requirements

• Excellent verbal and written communication skills.
• Thorough understanding of technical or scientific products to be sold.
• Organized with attention to detail.
• Proficient with Microsoft Office Suite, Google Suite, NetSuite, Facebook and Google Analytics.
• Strong analytical and problem-solving skills.

Physical Requirements:

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.