Senior Manager, Marketing Strategy

July 29, 2022
Jacksonville, FL
Job Type


Job Summary
Responsible for research, analytics, and product development in key markets to drive growth in key markets and value-added services. This role will collaborate closely with the Marketing team to identify new market penetration opportunities in both existing and emerging markets, independently leading initiatives using cross-functional teams.

Primary Activities and Responsibilities

  • Develop strategies for key markets by conducting market analytics and research such as sizing the market, understanding growth trajectory, secular trends, and key drivers of the broader supply chain, and leveraging knowledge of CSX operations and industry expertise
  • Evaluate market evolution and key customer/competitive initiatives; identify plan and infrastructure expansions in partnership with Industrial Development
  • Lead the development of reporting and analytical tools using Tableau, Alteryx, and other software platforms to share Commercial data with broad audiences and stakeholders and proposing solutions to drive growth
  • Develop modal competitive intelligence to enhance and improve commercial processes and drive modal conversion opportunities
  • Evaluate how markets are evolving along with key customer and competitor initiatives
  • Develop intelligence to understand CSX's competitive position in specific Commercial markets
  • Partner with Marketing teams to identify infrastructure expansion opportunities, as well as robust marketing plans, and potential acquisition targets
  • Miscellaneous activities and responsibilities as assigned by manager

Minimum Qualifications

  • Bachelor's Degree/4-year Degree
  • 5 or more years of experience in Finance, Accounting, Economics, Business or a related field

Preferred Qualifications

  • Graduate Degree
  • 5 or more years of experience in Finance, Accounting, Economics, Business or a related field

Knowledge and Skills

  • Analytical, quantitative and problem-solving skills
  • Strong understanding of financial concepts, including revenue analysis
  • Demonstrated experience conducting extensive data synthesis and analysis
  • Ability to design and deliver presentations for a variety of audiences, including senior leadership
  • Proactive, effective consultative skills to assist business leaders in achieving business objectives
  • Ability to independently participate in and lead complex cross-functional projects
  • Demonstrated aptitude working in financial systems and developing reporting

The CSX Leadership Model is the foundation of our Talent Strategy and is what drives CSX performance. CSX accordingly selects and develops talent based on each of the following: producing results, creating change, and inspiring excellence.

Job Requirements

  • Work hours may vary in length and schedule (may include a non-standard work week)
  • Less than 25% travel required

Safety Commitment
Guided by a policy of ensuring the safety of our employees, our customers and the communities we serve, CSX works relentlessly to prevent accidents and injuries. When a company puts safety first, everyone benefits: the employees and their families, the customers and the communities. In line with our commitment to safety, the applicant selected for this position may be required to successfully complete medical screenings and a background check.

About CSX
CSX, based in Jacksonville, Florida, is a premier transportation company. It provides rail, intermodal and rail-to-truck transload services and solutions to customers across a broad array of markets, including energy, industrial, construction, agricultural, and consumer products. For nearly 200 years, CSX has played a critical role in the nation's economic expansion and industrial development. Its network connects every major metropolitan area in the eastern United States, where nearly two-thirds of the nation's population resides. It also links more than 230 short-line railroads and more than 70 ocean, river and lake ports with major population centers and farming towns alike. More information about CSX Corporation and its subsidiaries is available at Like us on Facebook and follow us on Twitter .

Closing Statement
At CSX, two of our five Guiding Principles are Valuing and Developing Employees as well as Operating Safely. We are committed to offering our team members the most competitive compensation and benefits package available, unlimited opportunities for development and growth throughout an exciting and rewarding career, and the safest work environment possible.

CSX is an Equal Opportunity Employer Veterans/Disabled. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Click here to view the EEO is Law poster. Click here to view the OFCCP pay transparency provision information.

CSX Transportation and its subsidiaries are not seeking outside assistance or accepting unsolicited resumes from staffing agencies or search firms for employment or contractor opportunities. Any resumes submitted by an outside vendor to any employee at CSX via e-mail, Internet, or directly to hiring managers without a valid written search agreement in place with the Talent Acquisition / HR department will be deemed the sole property of CSX. No placement fee will be paid in the event a candidate is hired as a result of the referral, or through other means.

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